THE BIG FOUR —
FOUR AREAS. One DESIGN.
Your design doesn't stay in one box. It shows up in how you earn, how you're seen, who you let in, and how your body copes with all of it. The Design Brief takes each one in turn, through Decode, Unstick and Build.
EVERY AREA, SAME FOUR STEPS — The FAME method →
No. 01
Income.
Pricing, selling, spending and saving, read through your design. Why some money conversations feel easy and others make you want to lie down. How money wants to move for you, and where it goes missing.
WHAT THE BRIEF LOOKS AT
- How you price and how you sell
- The money story you inherited, and whether it's yours
- Where your energy earns, and where it just spends
No. 02
Visibility.
How you show up, what you say and who it lands with. Your words come from somewhere specific in your design. Use them the way they're built to be used and you stop shouting into the void.
WHAT THE BRIEF LOOKS AT
- Where your words come from
- When to speak and when to hold it
- A brand that sounds like you, not like your competitors
No. 03
Relationships.
Partners, team, clients, collaborators. Think of it as how you build the best dinner party: who gets a seat, who you're carrying, and which invites you'd still make today.
WHAT THE BRIEF LOOKS AT
- Who gives you energy, and who takes it
- The responsibility is always 50/50, it's never just yours.
- Hiring, collaborating and saying no
No. 04
Body.
The body running the whole wonderful operation. Your design needs your body on board: energy, rest, blood sugar and the habits that make everything else possible. Not a mindset. A whole design-set.
WHAT THE BRIEF LOOKS AT
- How your energy works across a day and a week
- Rest, recovery and when to stop
- Habits and blood sugar, the practical side
YOUR MOVE —
Your four, read properly.
The Design Edit gives you the plan. The Design Brief gives you the full picture.